Being formally recognised for one's creativity is incredibly rewarding.
And in Adrian's case that's meant everything from winning gold at The Sydney Opera House, to being ferried around in a limo for a marketing conference in Chicago.
That said, Adrian has always been far more attracted to creative competitions than the staid echo-chamber that is the industry of industry awards.
That's where competitions come into their own as the perfect vehicle to let the creative ‘freak-flag’ fly high.
And it's in this realm that Adrian has consistently won a disproportionate amount of awards relative to the competitions that have been entered. From short film competitions to corporate identity challenges, to even a competition billed as the 'World's Greatest Prank'.